Variety, Hollywood Reporter, The Business of Pictures, Film Françoise and Screen are just a few of the majors that churn out daily editions throughout the Festival. Often normal journalistic standards are thrown out the window as press releases are printed verbatim, the most ludicrous announcements are taken at face value and "reviews" of the parties get more space than reviews of the films. Most of the magazines are three quarters ads – full page, full color for the films being screened as well as films in "preproduction". A look at the fine print at the bottom often reveals the tag line "credits noncontractual" a buzz phrase meaning that none of the stars listed in the ad have any idea that such a film is being proposed. Ahh Cannes.
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